Points of Interest (PoI) contains information for over 4 million places across Great Britain, sorted into more than 600 classifications, ideal for commercial, government and leisure uses.
- Large scale - local
- Names and gazetteers
With more than 600 classifications, PoI can help to identify places by their use and function as well as by their postal address or location. This detailed information which includes telephone numbers, web addresses and nearest roads can be used for granular searching and analysis. Over 40% of the PoI records contain a unique identifier also found in the OS MasterMap® layers, which brings additional value when used with these products.
How can I use PoI to help my organisation?
Here are a few examples of sectors/customers using this product.
- Financial Services - With its highly detailed classification structure PoI can be used to identify the use and function of different premises to enable accurate risk assessment
- Land and Property - PoI is invaluable to land and property professionals, enabling them to monitor, track and analyse the changing retail space of city centres over time
- Local Authorities - Among other uses, improvement of public services for citizens, such as ‘find my nearest’ portals and analysis by government health departments to ensure services, such as doctors’ surgeries and dentists, are placed in the best location for access by their customers
- Emergency Services - Police carry out crime analysis to map the types of crimes near certain locations such as cash machines or to improve the identification of unconfirmed locations. Emergency response times can be improved by easier identification of the location of local landmarks
- Consumers - Mobile Apps require POI to show a range of services and facilities, tourism apps need classes such as accommodation, eating and places of interest
Please note: recent POI contract changes
Please be aware of the following changes recently communicated to Points of Interest customers: