Interpretation of banner advertising

Would you provide a detailed description of the Ordnance Surveys' interpretation of the term 'Banner Advertising'.

Thank you for your e-mail dated 13th January 2010. We are pleased to provide you with the following information with regard to your request:

Ordnance Survey does not have a definition for what we term as banner advertising.  We look at each example on a case by case basis to determine whether or not we deem the website to be within the terms of the collective agreement (in this case the MSA) and if not would ask the end-user to amend their website according or purchase one of our commercial licences to cover the activity’.

Please note that your enquiry has been processed to Freedom of Information guidelines.  As all requested information has been provided, we have determined that in all the circumstances of this case the Public interest consideration (section 17 FOIA) is not applicable in this instance.

If you are unhappy with our response, you may raise an appeal to our Appeals Officer at:

Complaints Team

Customer Service Centre

Ordnance Survey

Romsey Road

SOUTHAMPTON

SO16 4GU 

Please include the reference number below. The Appeals Officer will ensure that the process has been followed correctly, questioning any decisions taken regarding the original response and recommending disclosure of additional information if appropriate.

Reference number: FOI1021 / January 2010