OS Insight™ programme

The product life cycle process

What is it?

The product life cycle process is the mechanism through which products are managed from inception to retirement.

Involvement in elements of these stages is dependent upon your level of Insight qualification.

Concept:

Overview of the customer requirement that an opportunity seeks to address, supported by evidence of market need.

Definition:

High-level definition of customer requirements, and analysis of businesss opportunity.

Design:

Analysis of customer requirements, creating project plan and detailed product specification.

Development:

Data and software development and testing, development of pricing and licensing model, user guide, alpha/beta data.

Introduction:

Pricing and licensing finalised, pre-launch live data, customer and partner communications.

Ongoing management:

Capture, research and analyse new requirements; product releases, customer and partner service and support.

Withdrawal:

Product retirement and migration plan, and supporting customers and partners through migration.