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Apr
2014
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Funding announced for ventures to get people active

GeoVationIf you’ve been following the GeoVation blog you’ll be aware that we recently announced the successful finalists from our GeoVation Challenge aimed at encouraging people to lead active lifestyles. Following on from this the judging panel met on Wednesday to confirm the winners and how the innovation funding will be awarded.  The £101,000 awarded by Ordnance Survey will be split as follows:

Ramblers Scotland will receive £28,000 in funding to develop Medal Routes App. Rob Burns and Jeannie Cranfield submitted the idea to develop a mobile app to add to the existing Medal Routes website. Medal Routes identifies and maps short circular, bronze, silver and gold level walk from walking hubs. These walking challenges encourage people throughout Scotland to integrate walking into their daily life. They can progress from short 15 minute walks to walking for up to an hour. The development of the app, using Ordnance Survey data, will enable more widespread engagement and breakdown some of the barriers to participation. Wherever people are they will have hundreds of walks at their fingertips and, through games and challenges, incentives to walk and map their own routes.

Hoxton-based, PAN Studio will be awarded £26,000 to develop their idea Run An Empire. Run an Empire is an exercise strategy game on a smartphone app, which will use GPS with Ordnance Survey data to record paths players take and allow people to compete to capture and maintain control of as much territory as possible, using neighbourhoods as arenas for play. The more times people run or walk around their neighbourhood the more secure they can make it against ‘invasion’. Sam Hill of Pan Studio presented the idea at GeoVation Camp and was joined by Justas Motuzas, Aaron Oliver-Taylor and Amy Ricketts.

Chris McCormack and Alex Davies-Moore of Wimborne-based company Mapsum are to receive £26,000 to develop their idea Tagd. Tagd is a service that allows anyone or any group to create, share and discover custom interactive routes that contain personalised, targeted media messages at waypoints along the routes. The system will work with existing networks,  such as cycling clubs, local interest groups  and geogachers to get more people involved in physical activity and to discover the outdoors.

The London-based OpenPlay team will be awarded £21,000 which includes the Community Award of £1,000. Their idea tackles the problem of not knowing where to go to do an activity. OpenPlay launched an online marketplace for finding and booking sports facilities last year; it brings the park noticeboard online so you can find out what is going on in your local park and book pitches and organised activities.  Informal groups can also look for people to join their activities. OpenPlay can be used by local authorities, community groups, private organisations and mass audience. The funding awarded will allow them to develop new mapping functionality using Ordnance Survey data and develop a mobile app version to increase public usage of these spaces. Sam Parton presented the idea at GeoVation Camp and was joined by Ian Pridham and Nicola Flynn.

To learn more about the GeoVation Challenge winning ventures and to hear from the successful team members, watch the video (we’ll be adding Tagd to this video soon).

http://youtu.be/uQnBMuPgtIQ

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