Ecommerce is nothing new, but in a Covid-19 world, ecommerce has boomed. What this means, however, is that competition has also grown. With consumers increasingly turning to online shopping for everything from clothing to food, business owners need to be ready to capture every sale possible when a user visits their website. So, how exactly can business owners boost their ecommerce sales? Here are five techniques to turn website window shoppers into loyal, paying customers.
Part of the problem with online shopping is that there are so many horror stories of people being conned, products not being delivered or products not being as described on the website. The key to overcome a website user’s scepticism is to create visibility of genuine product reviews by real customers.