In October 2013 Calderdale Metropolitan Borough Council were faced with the enviable challenge of how to support the biggest cycle race in the world – stage two of the 2014 Tour de France. Using several datasets from Ordnance Survey, from early planning through to completion, the event was carried out safely, successfully and profitably.
What were the challenges?
- The immense logistics of a race which included 36 km cutting through the heart of the Borough.
- Planning road closures and accommodating 400 support and promotional vehicles.
- Effective positioning of stewards and volunteers and identifying hazards such as pinch points and steep drops.
- Keeping 200 professional cyclists safe, as well as the estimated 180,000 people lining the Calderdale route on the day.
What was the solution?
An Operational and Delivery Group was established, with GI at the heart of the planning process. OS data helped with areas such as crowd modelling and pedestrian contraflow systems, as well as playing a key role as a visual aid on the Council’s website to keep the public updated on road closures, campsites and events. It also supported local engagement plans, including ways to keep local businesses open and vital home healthcare to continue.
What were the outcomes?
- Successful planning and delivery of Stage 2 of the Tour de France.
- Early planning with the help of OS data allowed organisers to allocate resources effectively and carry out proper risk assessment.
- Successful data-sharing between all agencies and partners involved.
- Local economy benefits - from the number of additional visitors to the area for the stage, to the projected 30% increase in visitors post event.
- An estimated benefit worth £128 million to the region as a whole.