OS Partner tiers explained

Tier benefits

 Onboarding

We will continue to deliver onboarding webinar sessions to new employees, or newly signed up Partners.

Deep dive sessions

We will develop and promote deep dive technical & sales enablement webinar sessions focused on multiple sectors and data portfolios to help you make the most of OS data and the associated propositions that they support.

Bespoke sessions

Request bespoke technical and sales enablement sessions tailored to your business needs.

Self-serve content

Access a range of new self-serve content for technical and sales enablement to equip your teams with the knowledge and skills to sell OS data as part of your products and services. 

 Market Development Fund (MDF)

Limited

£500

Aimed at:

Events & social campaigns

New market viability testing

Proposal based

Aimed at:

Bespoke co-branded marketing campaigns, joint event sponsorship etc

 Proposal based

Aimed at:

Bespoke cobranded marketing campaigns, joint event sponsorship etc

Market awareness and lead generation

Campaign assets

Assets to support a Partner’s own marketing campaigns.

Content & media campaigns

Targeted on specific use cases.

Supported by BDM Sales Enablement to nurture contacts into potential sales leads for Partners.

Content & media campaigns

Targeted on specific use cases.

Supported by BDM Sales Enablement to nurture contacts into potential sales leads for Partners.

Collaborative marketing and storytelling

• Joint webinars: Combined knowledge can be used to design and deliver targeted webinars on services being offered to your end users.
• Case studies: Share your successes with us and we will produce case studies showcasing how OS data is used within your solutions.
• Social media: Tell us about your upcoming campaigns and we’ll keep an eye out and re-share posts of interest. Use the #OSPartner hashtag. 

Community platform

Join a growing membership on our new Insights community platform with access to regular content for consideration and feedback.

Join ‘sub-communities’ – smaller groups designed to collaborate on specific propositions, sectors and themed interests.

Insights webinars

Participate in a series of webinars designed to trigger conversation and consideration of market and product development opportunities.

Revenue

Programme level revenue

Goals / growth rate attainment level in either 21/22 or 22/23.

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>100k

>400k

Engagement

Valid website

Partner’s website must feature either:

• OS products and/or
• Partner products developed with OS products

Active transition in last 12 months

Resold OS products/ services for which anOS royalty has been paid in the preceding 12 months.

Agreed at least one sales and marketing activity around our data

A sales and/or marketing campaign agreed with CSMs or Senior Channel Marketing Manager.

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Joint business plan and quarterly business review

Completed a joint business plan, approved by OS CSMs and reviewed quarterly.

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People

Sales trained/open to training

Completed recommended training from Enablement Scheme or have previously accessed OS sales training.

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‘OS product champions’ within their organisation

A named individual representing OS and actively driving OS products sales.

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Technically trained on OS products/open to training

Completed recommended training from Enablement Scheme or have previously accessed OS technical training.

At least two people

At least one person

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Product trained salespeople/open to training

Completed recommended training from Enablement Scheme or have previously accessed OS product training.

At least two people

At least one person

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Strategic value

Demonstratable strategic value

• Evidence of promoting OS data into commercial markets/PSGA members
• Enables OS data use into key markets
• Seen as market experts.

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